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CSQYCREATIVE

2024 · ip-brand · completed

Nestlé × 小龙八宝

CSQYCREATIVE’s confirmed scope for the 2024 Nestlé × 小龙八宝 collaboration was IP design and licensing.

ip-development · licensing

  • Nestlé — Collaboration
  • 小龙八宝 — Collaboration
Nestlé New Year promotional artwork shows the purple Xiaolong Babao dragon holding a red envelope.
Detail from supplied campaign artwork; cropped from a screenshot.

Project scope

CSQYCREATIVE’s confirmed scope for the 2024 Nestlé × 小龙八宝 collaboration was IP design and licensing.

Collaboration context

小龙八宝

CSQYCREATIVE’s confirmed scope for the 2024 Nestlé × 小龙八宝 collaboration was IP design and licensing.

Product application

Character sticker artwork

Nestlé and Xiaolong Babao promotional artwork shows dragon-character stickers and product illustrations.